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Swissquote Now Supports Mercedes AMG Petronas F1 Team

Swissquote, the leading Swiss Forex broker, earlier this week announced a sponsorship deal with the MERCEDES AMG PETRONAS Formula One Team, with the move underlining the ties between the two realms of high speed: online trading and car racing.

 
As you know, until this moment the team had a sponsorship agreement with MIG Bank – another Swiss FX broker. But as it was acquired by Swissquote in September 2013, it was up to the new owner to decide whether to keep up with the sponsorship or not. Fortunately for all fans of Forex trading and F1, Swissquote announced the official continuation of the partnership on January 29, 2014. 
 
The logo of the broker will appear on the nose cone and rear wing end plates of the MERCEDES AMG PETRONAS F1 W05 car – you can see a photo of it below.
 
 
The new car has already passed four days of tests in Jerez, Spain, with the results of Lewis Hamilton impressive: at this point the best lap time is 1:23.952. Well, now we see that speeds and timing have such an importance for both Forex and F1. After all, there are only a handful of other areas (brain surgery, for instance), where milliseconds play crucial part.
 
Swissquote obviously made a wise move from a marketing perspective. An average F1 race is watched by more than 500 million spectators from across the globe and all these people will see the logo of the company on the car and the race wear of the pilots.
 
Of course, there is much more behind the partnership: as Marc Burki, chief executive of Swissquote, explains the F1 team and the broker share philosophies driven by a spirit of innovation and talent development.
 
The Swissquote deal comes about a week after Denmark's broker Saxo Bank sealed a partnership deal with the Lotus F1 team. Apparently, the drive for more Forex speed is gathering pace. 
 
 

About Swissquote

 
Established in 1997, Swissquote is a Switzerland’s  major in online financial and trading services. As a regulated Swiss bank, Swissquote provides the highest level of reliability and transparency to traders worldwide. The company offers online Forex, commodities and stock indices trading, as well as banking services to private and institutional clients in over 120 countries across the globe. Swissquote has been on the SIX Swiss Exchange (SQN) since May 2000. The headquarters of the Swissquote Group are in Geneva, while the company has offices in Zürich, Bern, Dubai, Malta, London and Hong Kong.
 
 

About Mercedes AMG Petronas 

 
The MERCEDES AMG PETRONAS Formula One Team races in the FIA Formula One World Championship. Its base is in an Operations Centre in Reynard Park, Brackley.  The team is owned by Daimler AG along with shareholders Toto Wolff and Niki Lauda. and currently comprises more than 600 employees. The engines for the team’s Formula One cars are made by Mercedes AMG High Performance Powertrains located in Brixworth, Northamptonshire.
TAGS: swissquote  swissquote forex broker  swissquote f1  mercedes petronas amg  formula one  forex sponsorship  f1 sponsor  racing  cars  mig bank 

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