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MarketPulse Integrates Binary Options with MT4

Jan 08 2013

With the retail forex market almost reaching a halt this past year, brokers began to get creative in order to stay afloat and keep attracting customers. Some went for cutting their spreads, others bet on software upgrades and innovations; we saw many bonuses and promotions being offered in the hope of keeping traders’ interest, and many brokers chose to diversify their offering by adding more trading instruments – including binary options

Getting ahead of the trend, a few months ago SpotOption, one of the biggest binary options software provider, came up with an MT4 plugin that integrates binary options directly into the Metatrader platform.  It was followed by TradoLogic, who rolled out plugins for both MT4 and MT5.  
Now it is MarketsPulse’s turn. The binary options software developer has just announced that it is also releasing a solution for integrating Metatrader 4 and binary options. 
Rachely Esman, CEO of MarketsPulse, made the following comment: “We are pleased to make binary options more accessible for more brokers and traders with this new option and to continue to use our sophisticated technology to create better, more intuitive trading experiences. With an exclusive focus on binary options, MarketsPulse offers the latest in technology, service and customized features for our traders across the globe, including trading on MT4.”
MarketsPulse is offers tailor-made solutions to a number of companies, such as AvaFX for example. With the MT4 integration, it hopes to achieve bigger exposure and to attract companies with existing customer base. 
Frankly, I am a bit skeptical about the image and popularity of binary options. Many day traders still consider them to be a form of gambling – and this is confirmed by the lack of regulation when it comes to trading these. So far, only Cyprus has accepted binary options as a financial instrument and has empowered CySEC to regulate such providers. Japan is also on the verge of drafting proper legislative frames to oversee binary option trading which is big on that small island, and currently there is a freeze on all new binary options activity in Japan until further notice – or until the Japanese Financial Services Authority (FSA) comes up with regulations for that particular market. 
In the meantime, it is up to brokers to decide whether to register with a regulator and while many choose to do so, others take advantage of the grey area. Hopefully, as more and more forex and CFD brokers adopt binary options, their image will improve.

About MarketsPulse 

MarketsPulse is the leading Binary Options enterprise solution provider that combines great web engineering with a deep understanding of global financial markets. MarketsPulse offers technological solutions for binary options operations, including a stand-alone and a fully integrated solution that is completely installed on-site, providing confidentiality of data and a customizable trading experience. Working with regulated companies such as worldwide, the technology is also ready for all types of regulation. 
TAGS: binary options  SpotOption  TradoLogic  MarketsPulse  MT4 pluguin  MT4  MT5  trading platform 

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