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You Will Be Converted: eToro's New Evangelists Program

First the Social trading Gurus and now a crowd of Evangelists? To some these might seem as way too many spiritual references in something as secular as foreign exchange. And still, there's nothing that ties a community more strongly together than the belief in a set of shared values and a common purpose. eToro have gotten this well figured out and recently took another step towards building the world's most tight-knit social trading community. Introducing the broker's brand new Evangelists Program.

 
So what is an eToro Evangelist and what do these people do after all? eToro came to realize that just like Gurus' professional services are important for the trading aspect of OpenBook, there are also particularly outgoing users that can help increase the social worth of the network. Pretty much anyone can become an eToro Evangelist, as long as they have a verified account and participate actively in the community. In compliance with the gradual shift-to-real-identities campaign which the broker launched at the end of February, those who participate in the program will also be required to disclose their real name, provide a picture and write down a short biography. This information will then appear on Evangelists' OpenBook profiles so that it's accessible to any member of the system.
 
Some of the main responsibilities of an eToro Evangelist would include sharing eToro relevant news and reviews with the rest of the community, attracting and welcoming new users, encouraging conversation and assisting with moderation, writing blog posts and stimulating others to also do so or translate in different languages etc. To sum up, anything that strengthens the connection between eToro traders and helps achieve sustainable trading for all is considered part of an Evangelist's job description. In exchange, the broker remunerates these social facilitators in the form of monthly Gift Cards, the monetary value of which is based on the number and quality of Evangelical activities they have engaged in.
 
As a fresh new endeavor, the Evangelists Program consists of a relatively small team of people – the English ones are about 20 according to OpenBook's eToroEvangelists profile but there are quite a few others who work in their mother tongue and operate within their own communities. Those interested in joining in the fun, will need to contact a Community Manager, another eToro title given to desk managers responsible for specific language groups, who'll assist you in getting started.
 
With this latest enhancement in its service, eToro makes it once again clear that it aims to create a self-sustainable social trading community, one that is capable of generating high quality content on its own without any external interference on part of the broker. That way OpenBook will grow bigger and bigger with the users being the main actors in the process.
TAGS: etoro  openbook  evangelists  social gurus  new program  trading  trader  broker  forex 

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